Modern Pharmacy Blog

Exploring transformative insights that will empower your community and long-term care pharmacy. Use our pharmacy blog to quickly and easily elevate your knowledge of industry news, business best practices, and the latest in pharmacy software, technology, and operations.

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July 30, 2025
Every year, pharma loses an estimated $630B on patient non-adherence—but the problem with adherence may not be the message itself, but where the message lands. Pharma invests billions annually in patient outreach: $10B in traditional advertisements, $20B on provider marketing, and an average $21M per drug on promotional efforts aimed at helping patients start and stay on therapy.
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Community Pharmacy

Pharma + Independent Pharmacies: A Collaborative Approach to Closing the Medication Adherence Gap
Published On:
July 30, 2025
Every year, pharma loses an estimated $630B on patient non-adherence—but the problem with adherence may not be the message itself, but where the message lands. Pharma invests billions annually in patient outreach: $10B in traditional advertisements, $20B on provider marketing, and an average $21M per drug on promotional efforts aimed at helping patients start and stay on therapy.
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Behind the Clinical Alerts: Meet Your RedSail Coaches
Published On:
June 3, 2025
When a clinical message pops up in your pharmacy software—maybe it’s about reminding a patient to get vaccinated for shingles or flagging their 45-day+ gap in therapy—there’s more going on than computerized triggers and drug messaging.
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Merchant Services: What is it and How Vendors Help
Published On:
May 20, 2025
Owning and operating a pharmacy is no easy task. On top of clinical demands and patient stressors, you must have a good understanding of business operation strategies and regulatory policies.
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Long-Term Care Pharmacy

Long-Term Care at Home: How Your Pharmacy Can Help Patients Age in Place
Published On:
July 15, 2025
By 2030, one in 5 Americans will be 65-plus. According to AARP, 87% of them want to age at home—not in assisted living communities. Yet as more Americans choose to age in place, their needs only grow: complex medication regimens, decreased mobility, and in many cases, increased reliance on caregivers.
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The History Behind Short-Cycle Dispensing in Medicare Part D
Published On:
January 21, 2025
Mastering short-cycle dispensing rules is crucial but often challenging. They can be confusing and prone to pitfalls like improper coding that leads to under-reimbursements. To understand why these rules exist and how they impact long-term care (LTC) pharmacies, let's explore their origins.
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The Medicare Drug Benefit: An Update and Refresher for LTC Pharmacy
Published On:
January 7, 2025
On December 8, 2003, President George W. Bush signed the Medicare Prescription Drug, Improvement, and Modernization Act of 2003 into law. It quickly got shortened to the Medicare Modernization Act (MMA) and Medicare, at long last, had a prescription drug benefit.The bill passed along partisan lines, with Republicans prevailing in the House by a vote of 220-215, and in the Senate by a tally of 54-44. Democrats worried about the $394 billion price tag, and the potential implications of the increased role of private insurers in Medicare.
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